Our Name

Joseph Maria Olbrich

Aiming to change the way clothing has traditionally been made, our brand is continually inspired by the pivitol moment in design history when Joseph Maria Olbrich and Gustav Klimt founded the Vienna Secession. This collective of artists and designers came together in protest of outdated production methods and pioneered modernist design. They were called the 'Vienna Secession' because they seceded from the traditionalist Austrian Artists Association. 

Image: Vienna Secession Hall, Architecture by Joseph Maria Olbrich. Frieze by Gustav Klimt, c.1901.